Second International Workshop on Internationalisation of Products and Systems   Best viewed using Netscape Navigator


 IWIPS2000
    Baltimore, Maryland USA
    13-15 July 2000


    An international workshop of
    industry, government and
    academic specialists in the
    globalization, internationalization,
    and localization of products and
    systems for multi- and
    cross-cultural use



 

 

SITE INDEX

    Call for Delegates
    Schedule of Events
    Paper Sessions
    Breakout Forums
    Workshop Dinner
    Pre-Workshop Tutorial
    Workshop Registration
    Venue and Lodging
    Sponsors
    Useful Links
    IWIPS Committees
Design by D. Day & E. del Galdo

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Call for Delegates


You are invited to attend the Second International Workshop on Internationalization of Products and Systems (IWIPS2000), on the Inner Harbor in Baltimore, Maryland. Plan now to come in July 2000 to network with colleagues about globalization and localization in industry, government, and academia.

Paper sessions, an internationalization workshop, and breakout forums will be accompanied by invited speakers from across the spectrum of globalization and localization. Each day will begin with Continental breakfast, followed by single track sessions highlighting problems faced by those responsible for the design and development of products and systems for global markets. During breaks, at the opening reception, and at the harbor side dinner, you will be able to network with a wide variety of professionals in the field, from across the world.

Papers will be presented by specialists from seven countries, including Germany, France, Taiwan, Finland, Mexico, the UK and the USA. Breakout forums will provide delegates the opportunity to debate crucial issues in state of the art product and systems internationalization, with their peers.

The social program will capitalize on the workshop's location on one of America's premier redeveloped waterfronts. Ethnic and seafood restaurants, live theater, harbor cruises, shopping, and industry, science and art museums are close at hand.
 

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Schedule of Events


Thursday, 13 July

14.00-17.00

Tutorial: Modern Software Internationalization
Techniues

Xavier Calderon and David Johnson, Johnson & Associates Globally Integrated Software Services

 

16.00-18.00

Welcome Reception

Hors d'oeuvres, cash bar, harpsichord

Friday, 14 July

08.00-09.00

Continental Breakfast

Coffee, juice, danish, muffins

 

09.00-09.15

Opening Session

IWIPS2000 Committees

 

09.15-10.30

Workshop Keynote

Xavier Calderon, Johnston & Assoc. Globally Integrated Software Services 

 

10.30-12.00

Theory, Frameworks, and Methodologies for Product and System Evaluation

See Paper Sessions for details;
Discussant: Girish Prabhu, Eastman Kodak

 

14.00-15.30

Case Studies in Internationalization of Products and Systems

See Paper Sessions for details;
Discussant: Jennifer DeCamp, MITRE

 

15.30-16.00

Coffee Break

Sodas and cookies

 

16.00-17.30

Breakout Sessions

See Breakout Forums for details

 

19.00-23.30

Workshop Dinner

See Workshop Dinner for details

Saturday, 15 July

09.00-10.00

Continental Breakfast

Coffee, juice, danish, muffins

 

10.00-10.30

Announcements

IWIPS2000 Local Committee

 

10.30-12.00

Internationalization Workshop: Globalization Skills

Deborah Brock Webb & Brenda Hall, Lone Star Globalization

 

14.00-15.30

Policies, Strategies and Trends in Globalization and Design

See Paper Sessions for details;
Discussant: Nancy Shaw, George Mason University

 

15.30-16.00

Coffee Break

Sodas and cookies

 

16.00-17.00

Guest Speaker

Andre Paul Pellet, M2 Limited

 

17.00-17.30

Welcome to IWIPS2001, and Workshop Closing

Lynne Dunckley, IWIPS2001 Co-Chair, and IWIPS2000 Local Committee

 


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Paper Sessions


Each session will conclude with remarks by a discussant, synthesizing, expanding upon and critiquing the papers presented. All papers will be presented in plenary (single track) format in the conference center at the lodging hotel. Abstracts for each of the papers listed below are available here.

FRIDAY, 14 JULY

10.30-12.00
Theory, Frameworks, and Methodologies for Product and System Evaluation

         T. French & A. Smith, University of Luton, UK. "Semiotically Enhanced Web Interfaces for Shared Meanings: Can Semiotics Help Us Meet the Challenge of Cross-Cultural HCI Design?"

         L. Dunckley (The Open University) & A. Smith (University of Luton), UK. "Cultural Dichotomies in User Evaluation of International Software"

         K. Roese & D. Zuehlke, University of Kaiserslautern, Germany. "Method of Culturally Oriented Design for Technical Products"

         Discussant: Girish Prabhu, Eastman Kodak

14.00-15.30
Case Studies in Internationalization of Products and Systems

         M. de Souza & P.-H. deJean, University of Technology of Compiegne, France. "Cultural Influence on Design"

         E. Seidel, Sun Microsystems, "Discount Intercultural Usability on Netscape Communicator"

         K. Konkka & A. Koppinen, Nokia Mobile Phones, Finland. "Mobile Devices - Exploring Cultural Differences in Separating Professional and Personal Time"

         Discussant: Jennifer DeCamp

SATURDAY, 15 JULY

14.00-15.30
Policies, Strategies and Trends in Globalization and Design

         P. Bourges-Waldegg, CINVESTAV, Mexico. "Globalization: A Threat to Cultural Diversity?"

         D. Day, InContext Enterprises, USA. "Gauging the Extent of Internationalization Activities"

         P. Honold, Siemens AG, Germany. "Product Internationalization: Barriers and Strategies"

         Discussant: Nancy Shaw, George Mason University

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Breakout Forums


Breakout forums will provide delegates the opportunity to debate crucial issues in state of the art product and systems internationalization, with their peers. This most popular feature of IWIPS'99 is being expanded this year to allow delegates to air more issues and to exchange more details about the trials, successes, and failures of product and systems internationalization.

Session 1:  Brenda Hall, BMC; Deborah Brock Webb, Dell
Session 2:  Usnish Sengupta, Atomic Energy of Canada; Jennifer DeCamp, MITRE
Session 3:  Red Bradley, Slippery Rock Univ.; Semantha Hobbs, Razorfish, UK 


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Workshop Dinner


Fells Point Welcome Banner


 





Brown's Wharf, Fells Point, Baltimore, Maryland USAWidget Works LogoArtwork courtesy of The Widget Works, Baltimore

19.00-23.30 Friday, 14 July 2000
Brown's Wharf Restaurant, Fells Point, Baltimore, Maryland USA

The Workshop Dinner Friday evening is a centerpiece of IWIPS2000. This will be an opportunity to meet socially with friends old and new whom you have met professionally during the Workshop's first day and a half. Contacts made here can be expanded and enriched in the full day of internationalization activities yet to come.

Delegates will arrive at the dinner venue (center in the photo above, immediately left of the far end of the pier) via water taxi, across the beautifully restored Inner Harbor. Transportation and the dinner are included in IWIPS2000 registration fees. Delegates are asked to indicate a menu selection as part of their Workshop pre-registration. Options include Maryland crab cakes, filet mignon, and vegetarian. Alcoholic beverages are self catered. On the return trip, delegates will be treated to a truly magnificent view of the brightly lit harbor area at night.

Delegates may purchase additional dinner tickets for USD 50 (transportation included) as part of Workshop pre-registration.
 

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Pre-Workshop Tutorial


David Johnston

MODERN
SOFTWARE
INTERNATIONALIZATION
TECHNIQUES
Xavier Calderon and David Johnston
Johnston & Associates Globally Integrated Software Services
14.00-17.00 Thursday, 13 July

Xavier Calderon

A special, fee paid tutorial will be presented immediately prior to Thursday's IWIPS2000 welcome reception. The fee is USD 100, payable directly to the tutorial provider, Johnston & Associates. See tutorial registration information (or contact Marianne Chase) for enrollment details. The tutorial registration form is available online.

Johnston & Associates specializes in helping clients to achieve global e-business transformation, by providing a seamless total solution for globalization, internationalization and localization based on innovative proprietary procedures, training and software suites that are unique in the industry.

Since 1993, J&A Global has presented tutorials on globalization strategies and management of the localization process, and internationalized software development for clients such as Caterpillar, BGF Industries, Alltel, Sun Microsystems, and the Localization Industry Standards Association.
 

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Workshop Registration


Note:  Those who did not submit papers are welcome to attend


 

 

Workshop pre-registration is USD 150 (on-site USD 200). Included are the proceedings, entry to all regular events, two Continental breakfasts, coffee breaks, the Welcome Reception, and the Workshop dinner. Additional tickets to the Workshop Dinner are USD 50, transportation included. To register by fax or regular mail, please print, fill-in then mail the form to The Event Pro-SSSS, LLC (see form). The form is available in .pdf, .doc, and .html formats. (You may need to minimize your browser to view and print this form.)

Payment can be made using Master Card or VISA, check or money order drawn in US dollars. Credit card payments may be faxed or e-mailed. Money orders and checks must be mailed in sufficient time to ensure processing before the workshop. Workshop registration does not include the special pre-workshop tutorial.

Delegate packets will be available in the registration area on the following schedule: Thursday, 13 July 16.00-18.00; Friday, 14 July 08.00-12.00 and 14.00-16.00; Saturday, 15 July 09.00-10.00.

For additional registration details, please contact the IWIPS Secretariat. (Other inquiries may be sent to the General Chair.)
 

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Venue and Lodging


Days Inn ExteriorDays Inn Lobby


 

 

The venue for IWIPS2000 will be the Days Inn Inner Harbor, three blocks from Baltimore's restored waterfront. Hotel rooms for delegates will be at the same location. Guest room bookings are to be made directly with the hotel, not with the IWIPS Secretariat.

 


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Sponsors


Sun Microsystems LogoEastman Kodak LogoBell Atlantic Logo
Cambridge Technology Partners LogoLoyola College Logo

Johnston and Associates LogoLISA Logo
 

Lattanze Center @ Loyola College
Executive Studies in Information Technology


 

 

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Useful Links


Regional Attractions    International Airport    Mass Transit

Last Year's Workshop    Next Year's Workshop    Intercultural Resources

Get Adobe Acrobat Here

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IWIPS2001


3d International Workshop on Internationalisation of Products & Systems

Next year's workshop will be held 11-14 July 2001 on the Walton Hall Campus of The Open University, one of the world's leading institutions of web based distance learning. The campus is situated in Buckinghamshire, close to the main M1 motorway and approximately 40 miles north of London. It also is approximately halfway between Oxford and Cambridge, and provides easy access to areas of interest such as Stratford and Warwick. The direct rail link to London takes between 40 and 80 minutes.

Contact Lynne Dunckley or Pat Hall, Workshop Co-Chairs, for details.
 

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IWIPS Committees


 Design by Terry di Paolo, IET, The Open University
IWIPS2000 Banner
 
 

  Donald Day, IWIPS2000 General Chair
  InContext Enterprises, Inc.
  249 Ayer Road, Suite 301
  Harvard, Massachusetts 01451 USA
  +1.978.772.0001 (voice), +1.978.772.6907 (fax)
 

Executive Committee

Girish Prabhu, Chair

Eastman Kodak

Bill Bullock

Georgia Institute of Technology

Donald Day

InContext Enterprises

Susan Dray

Dray & Associates

Elisa del Galdo

Cambridge Technology Partners

Local Organizing Committee

Donald Day, Chair

InContext Enterprises

Jennifer DeCamp

Mitre Corporation

Sharon Laskowski

National Institute of Standards and Technology

Emile Morse

National Institute of Standards and Technology

Laurette Simmons

Loyola College in Maryland

Doug Tuggle

The American University

Gregory Wilt

Bell Atlantic

    International Program Committee

Elisa del Galdo, Chair

Pia Honold

Dean Bruton

Alfred Kobsa

Bill Bullock

Aaron Marcus

Apala Lahiri Chavan

Christine Modica

Maxine Cohen

Michael Muller

Susan Dray

Gary Perlman

Sourin Dutta

Tom Plocher

Vanessa Evers

Girish Prabhu

Giorgio Faconti

Dominique Scapin

Marilia Faria

Constantine Stephanidis

Nektarios Georgalas

Ping Zhang

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Updated June 29, 2000 by Doug Tuggle, Webmaster.